Azurit Foundation is a Munich-based philanthropic organization fighting injustice by funding evidence-driven systemic solutions that are led by the people who are most affected by it. Its grants are targeted towards Africa and other low-income areas.
Azurit Identity
Brand Development
2022
Project Team: Leonidas Ikonomou, Alexandros Koxias, HREF-Stefanos Tzachristas
The identity concept was based on the azurite’s properties as a stone which changes colour and composition under specific environmental conditions. In a similar way, Azurit Foundation is open to changes and collaboration with local communities. The result is a flexible & vivid identity with an inspiring color palette – blue representing the azurite blue but also the Azurit’s responsibility to contribute in just societies, beige for the earthy and humanist element and pink for the optimistic and trust-based approach of the organization.
