Kara Impact Ventures, is an organisation that facilitates and executes impact investments with a focus on low and lower to middle income economies in Africa. The Kara team, also behind Azurit Foundation, believes that, through impact investing, fundamental human rights and just societies in sensitive parts of the world can be achieved.
Identity
Brand Development
2022
Designer: Alexandros Koxias
In our lookout for a simple yet powerful visual identity, we combined the initial letters of the brand’s words into a memorable and flexible logo mark, reminiscent of the letter K, that can also be styled as |< to be used in a casual text.