Orama Minimal Frames is the leading Greek manufacturer of slim-profile aluminium systems. Since 2014 we are collaborating closely on all media and formats to expand the brand as the company grows internationally.
Magazine
Art Direction / Production
2024
Creative Direction: Roza Giannopoulou
Graphic Design: Apostolos Zavras
Architectural drawings: Eva Bolou
3D visualizations: GRAU
Copywriting: Olympia Aivazi
Photography: Giorgos Vitsaropoulos
This brochure was designed to visually express the company’s philosophy: the seamless harmony between interior and exterior space, achieved through minimal aluminum systems that highlight light and view. It is bilingual, in Greek and German, enabling Orama Minimal Frames to expand its communication to an international audience. The brochure’s typography echoes the movement of aluminum systems as they open and close. The gaps between lines function like frame guides, organically completed by the adjacent text. In the project presentation section, the placement of the photographs creates a deliberate “frame,” which is completed by the project’s title and information. In the product section, detailed cross-sections are included in the form of blueprints, shown at a 1:1 scale, allowing for a precise and thorough depiction of their technical specifications.
