Refeelme is the first reusable plastic cup system in Greece, aiming to reduce plastic waste produced at various events such as festivals, beach bars and local fiestas. They make sustainability a part of everyday life by helping avoid single-use plastic every time a cup is refilled.
Branding & Identity
Brand Development
2024—2025
Creative direction: Leonidas Oikonomou
Graphic designer: Marietta Anastasopoulou
Brand strategy and copywriting: Kiriakos Spirou
Illustrations: Yokanima
Web development: Bracket Dev Studio
With a bold and fun brand refresh, spanning from identity to illustrations and from print to digital, we helped the brand stand for environmental change and inspire action with every refill.